Competitor analysis helps us understand our points of distinction and similarity with our competitors – to develop our own strategy; to address the target segment. But if we are asked… Read More »How to do a simple competitor analysis?
Boomers, Millennials, Gen Z, Gen Alpha – I bet you hear them most of the time.
Though we come across them daily, we are not sure who is exactly who? Or what do they do? What influences them?
The responsibility of seller increases in Category F of the Incoterms, wherein the seller is required to transport the products to the main carrier (i.e. Shipping Terminal, Warehouse, Airport and so).
Cup noodle – An epitome of convenience food!
Cup Noodles which has an indisputable advantage over all convenience foods of getting ready to eat whenever and wherever you need. All you need is a cup of hot water, not a stove or an oven! and this innovative product was not made in a day!
Companies should plan to have products across all the life cycles and align their manufacturing strategy accordingly.